CLAAS Harvest Centre opens three new dealerships

CLAAS Harvest Centre has announced the appointment of three new dealerships in Toowoomba, Tamworth and Gunnedah in an attempt to fill gaps in the eastern states.

The new dealerships will be operated by the Wideland Group, who was previously part of Case IH's dealership network.

All three centres will offer the entire CLAAS Harvest Centre line-up, including CLAAS, AMAZONE and Väderstad products, alongside Wideland Groups’ existing offerings.

The changes will take place effective immediately at Wideland’s existing dealerships at 55–57 Carrington Road, Toowoomba and 137 Gunnedah Road, Tamworth; while a new dealership will be established at Gunnedah early in the new year.

“These new dealerships will enable us to better service the grain, forage and livestock producers in the Darling Downs, New England, Liverpool Plains and the NSW Central West regions,” said Landpower General Manager for Product, Tim Needham.

“They complement our existing CLAAS Harvest Centres at Dalby, Moree and Narrabri and independent dealerships in Scone, Coonabarabran and Parkes.

“Producers and contractors will have greater access to cutting-edge technology, service, parts and support to gear their farming business up for success.

“Rather than the usual ‘one-size-fits-all’ approach, CLAAS Harvest Centres represent a range of manufacturers that are acknowledged as leaders in their fields. Combined with our reputation for service and support, you can be confident that you’re getting the very best solution for your requirements.”

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Needham welcomed the Wideland Group to the Landpower family.

“Wideland Group is a well-established, professional and respected dealer group with a solid track record in farm machinery, particularly broadacre farming,” he said.

“Wideland’s decision to join the CLAAS Harvest Centre network is obviously answering a market need, as they are already fielding genuine sales inquiries for immediate delivery.”

Wideland Group Managing Director, Mick McDonald, said his organisation is delighted to represent the CLAAS, AMAZONE and Väderstad portfolios.

“This move adds to our established strategy of delivering the most we can for our customers,” he said.

“CLAAS is a reputable brand and is acknowledged as one of the world’s leading manufacturers of agricultural engineering equipment.

“In a highly competitive market, our partnership with CLAAS will allow us to deliver even greater benefits to our customers, more services, more technical support and more solutions.”

He added there will be some changes over the next few months as the company gets its new premises up and running, but has assured customers they will still receive the same great level of service from Wideland.

Needham said the CLAAS Harvest Centre network has thrived in the challenging conditions of 2020.

“The past 12 months has been one of the most difficult but exciting times we’ve experienced,” he said.

“Our suppliers, dealers and staff have worked really hard to make sure we got machines into the country, off the docks, pre-checked and delivered to our customers well ahead of the season.”

He said the company has invested an additional $2 million in extra spare parts for this season, distributed across the network in anticipation of a long and difficult harvest.

“We have also arranged for seven German expert service technicians to supplement our field teams during harvest,” he added.

“In the middle of all this, we are demonstrating the new CLAAS LEXION 8000/7000 series combine harvesters throughout the eastern states and Western Australia.”