John Deere Precision Essentials saves farmers dollars

John Deere has rolled out its Precision Essentials program in Australia and New Zealand that will allow customers to save up front on the purchase of machinery by only paying for the Precision Agriculture technology they see as most impactful for their farming operations.

Through the program, farmers will also be able to ensure machines have the most up-to-date technology, without the need to purchase new equipment, and retrofit legacy machines to bring them in line with modern requirements.

Farmers with equipment that is not John Deere can even opt into Precision Essentials to introduce the tech to any machine.

John Deere Australia and New Zealand Production and Precision Ag Marketing Manager, Royce Bell, said Precision Essentials was driven by John Deere’s commitment to making technology more affordable, accessible and adaptable.

“Precision Essentials really changes the way farmers think about the feasibility of implementing PA technologies and how often they can upgrade to better systems,” Bell said.

“Our goal is to help farmers, regardless of farm size, crop or livestock operation, incorporate the PA technology that’s right for their farm.

“By offering a choice of buying everything upfront as they do now, or alternatively purchasing Precision Essentials, customers can tailor to their own operation at a lower initial cost.

“The new licencing options also provide customers newer to precision ag technology the opportunity to try a technology and then expand as it fits their farm.”

The Precision Essentials program was rolled out for the first time in the United States in 2024 and has proved very popular across all types of farming operations and commodity types, Bell added.

“It’s very exciting to be able to bring this innovative approach to farmers across Australia and New Zealand," he said.

The Precision Essential package comprises:

Customers will be able to incorporate all the software updates that come with the G5 family and G5 Advanced package. Customers are also able to upgrade any licence at any point during the year.

“We’ve listened closely to our customers and given a lot of thought as to how we can tackle the challenge of improving uptake of innovation and the reality is that many farmers only use the elements of the technology they most need, or are most comfortable with, or is most affordable,” Bell said.

“By lowering the cost of hardware allowing farmers to choose a package of most benefit to their business, farmers can optimise their investment in PA. And the adaptability ensures the initial investment continues to provide value as technology gets better over time, supporting long-term goals such as expanding acreage, enhancing crop diversity or integrating advanced systems.”

Precision Essentials equipment can also be retrofitted to legacy John Deere equipment and mixed fleets.

“Every farmer is at a different point on the PA journey, and for Australian and New Zealand agriculture to realise its full potential, it’s important that new pathways are provided for farmers to benefit from new technologies – Precision Essentials does just that,” Bell said.

For more information, contact your John Deere dealer or visit the John Deere website.