oconnors expands to echuca
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NEWS

O’Connors expands into Echuca

Acquisition of Echuca CIH takes O’Connors dealership count to 16

Case IH dealer, O’Connors, is ending 2022 on a high note by announcing its expansion into Echuca, in northern Victoria, following the acquisition of local dealership, Echuca CIH.

The move comes after the company took over Sunrise Ag dealerships in Swan Hill and Ouyen and the Case IH broadacre component of the Mildura outlet earlier this year, officially bringing O’Connors’ dealership tally to 16.

O’Connors Chief Executive Officer, Gareth Webb, said the acquisition of Echuca CIH helped reinforce the company’s Victorian presence and its commitment to its customers.

“The continued growth of our network has flow-on benefits to all of our customers, wherever they are across the network, as it helps with the likes of increasing available stock levels and boosting parts availability,” he said.

“Of course, there are challenges currently for our industry, particularly here on the east coast, and it’s during these times you need to know you’ve got a dealer behind you who is financially strong with an equally-robust support structure when and where you need it.”

O'Connors has announced it is taking over Echuca CIH. From left, Tim Edgar (Sales Manager O’Connors), Gareth Webb (CEO O’Connors), David Jackson (Echuca CIH, Director), Melissa Freeman (Branch Manager O’Connors) and Darren Stephenson (Echuca CIH, Dealer Principal)

Pete McCann, General Manager for Case IH Australia and New Zealand, paid tribute to the owners of Echuca CIH, who have served the local community for over three decades.

“Echuca CIH has been a family-owned business serving the area for more than 30 years and I congratulate the Stephenson family – Jan, Murray and Darren – on such a successful operation over such a long period of time,” he said.

“O’Connors, also a family-owned and operated business, will continue to serve the customers of this area to the highest standard and this latest acquisition further secures the integrity of the Case IH network across such an important agricultural area of Australia.”

The acquisition deal is expected to be finalised in February 2023.

“We’re looking forward to working with Case IH customers in this new area and delivering what they require to keep their machinery and businesses running at peak efficiency,” Webb said.

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Written byFarmmachinerysales Staff
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